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Tariffs: Time to Act

You can't control tariffs but you can control your response. New US trade measures could impact your sale and margins. Understand the five critical steps to safeguard your business and avail of support and resources to offset tariff disruption.

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The Immediate Risks to your Business

 

Global trade dynamics are shifting rapidly.  Recent US tariffs, and the potential for escalation including taxes on services, could present significant challenges for Irish exporters that sell to the United States.

 

  • Margin erosion: Tariffs will increase your costs and squeeze your profit margins 

  • Customer relationship strain: Rising prices and uncertainly may push your US buyers to look for alternatives.

  • Supply chain disruption: Tariffs may cause delays and complications in getting your products to market.

  • Competitive disadvantage: Non-tariffed competitors could seize greater market share.

  • Cash flow pressure: Tariffs bring unexpected costs and delays, which could impact your working capital.

Don't wait for tariffs to hit your bottom line. 

Understand more about the impact of our tariffs with our export-focused webinars
 

View Webinars

5 Steps to Protect your Export Sales

Protect your export business with this management checklist to help you offset the impact of US tariffs.

Assign a Tariff Lead

Appoint a senior team member of monitor tariff developments, assess their impact and coordinate your response.  This person should track policy changes, communicate with your stakeholders and ensure nothing falls through the cracks.  With a clear point of contact and accountability, you can ensure critical deadlines are not missed.

Talk to your US Buyers

Reach out to your key US customers now. Discuss how potential tariffs might affect pricing, delivery and contract terms.  Be transparent about challenges, but focus on solutions.  With early communication you can maintain strong relationships.

Review Liability

Carefully examine your existing contracts with US customers and suppliers.  Understand clauses related to pricing, delivery and liability for increased costs due to tariffs.  Seek legal advice if necessary to clarify obligations and negotiate protections in future contracts.

Ensure Proper Classification

Verify that your products are correctly classified under customs codes.  Consult with customs experts to ensure accuracy.  Misclassification can result in higher duties, delays or penalties.  Consider whether minor product modifications could move you into a more favourable tariff category.

Plan for Disruption

Develop alternative strategies to address potential supply chain and market access issues.  This could include adjusting pricing strategies, diversifying into new markets, improving your competitiveness or exploring alternative suppliers.

How Enterprise Ireland Can Support You

Enterprise Ireland is committed to supporting Irish exporters through these challenging times.  Explore our resources and supports to help your company prepare for trade challenges:

Stay Informed

Get real-time updates when it matters
Stay informed on tariff developments and market impacts. Our trade specialists monitor global developments so you can focus on running your business.

Seek Expert Advice

Strategic guidance tailored to your situation
Access consultancy with trade experts who understand your sector and its challenges. From tariff mitigation strategies to contract negotiations, get the specific help you need.

Explore New Markets

Explore diversification strategies
Reduce your dependency on one market, by expanding into new territories. We can help you conduct research, identify opportunities and connect with buyers.

Boost Competitiveness

Strengthen your position for any scenario
Access funding and support for innovation and productivity improvements, which will make your business more competitive globally.

Trade Tariff Webinars

Explore our webinars to gain a deeper understanding of trade tariffs and their impacts

Financial Management in times of Economic, Tariff & Tax Uncertainty

Our upcoming webinar will be led by Professor of Finance and Head of the Finance Department at IESE Business School, Carles Vergara.

Implications for the Irish Food and Beverage Sector

In this webinar session, Carol Lynch at BDO will examine the European Commission’s proposed countermeasures to U.S. tariffs, with a particular focus on their potential impact on the Irish food and beverage sector.

Navigating Value, Pricing & Contracts in a period of tariffs

Delivered by Dr. Colm Reilly who has long experience in international trade, pricing strategies, and tariff policy, bringing over 30 years of global experience to this conversation. 

Trade, Tariffs and More

Enterprise Ireland, in partnership with PwC recently hosted a “Trade, Tariffs and More” webinar that provided an overview of the newly introduced tariffs in the US, explored future considerations for cross-border trade, and discussed tax and trade policies. Please register through the link below. 

US and EU Trade Rules – What comes next and how could it impact your sales and supply chains?

In this expert-led session, international trade specialist Sam Lowe and the Flint Global trade team examined the shifting landscape of US and EU trade policy and its potential impact on Irish exporters. 

Trade, Tariffs and More Part II

In this webinar, Jonathan McMillan; Head of Enterprise Ireland’s Trade and Tariff Response Team shares an update on the latest developments in EU-US trade talks from Euronews European Correspondent; Shona Murray. 

Trade, Tariffs and More Part III – Updates since the EU-US trade deal, De Minimis Changes and Business Readiness

In this webinar, we are joined by John O'Loughlin, PwC Ireland Global Trade & Customs Partner and Paul Rodgers, Global Trade & Customs Director.

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Hire an external strategy consultant for greater efficiency and growth 

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5 or 10 day senior management programme to develop strategic roadmap  

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Develop new products, services and processes

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Introduce new technology and digital processes with funding of up to €150,000  

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Conduct market research to validate the selected market with funding up to €150,000

Trade and Tariffs

Frequently Asked Questions

 

Please note that this webpage was last updated on 26.08.2025. Due to the fluidity of the situation and ongoing announcements, some information may no longer be accurate. While Enterprise Ireland endeavour to be as helpful as possible to clients, we cannot provide legal or tariff advice or interpretations. Therefore, for the avoidance of doubt, clients should consult sources directly, and if necessary, to obtain professional and/or legal advice.

For many countries, newly announced reciprocal tariff rates will simply replace the Liberation Day reciprocal tariff rates that were announced on the 2nd of April. That is, these rates will be “stacked” on top of any MFN duty rates that were applicable to products prior to the 2nd of April. 

The EU, however, has a different framework agreement with the US. An Executive Order published on July 31st now sets a 15% tariff on products originating from the European Union. Products with an MFN tariff rate exceeding 15% will remain subject to their existing rate.

The current 50% tariff on steel and aluminium imports from the EU will remain in place.

On the 19th of August, an additional 407 product categories were added to the list of “derivative” steel and aluminium products covered by Section 232 sectoral tariffs.  As a result, the steel and aluminium content of these products will be subject to a duty rate of 50%.

These additional codes cover wind turbines and their parts and components, mobile cranes, bulldozers and other heavy equipment, railcars, furniture, compressors and pumps, and hundreds of other products. A complete list of the 407 product categories added to the steel and aluminium tariffs is available to view here.

Effective the 29th of August, the US will now suspend the de minimis exemption for all countries, meaning all goods, regardless of value, will be subject to applicable duties, taxes, and fees.

Imported goods shipped through channels outside of the international postal network that are valued at or under $800 (and would usually qualify for de minimis treatment) will now be subject to applicable duties, including reciprocal tariffs. 

As for goods shipped through the international postal system, transportation carriers are now required to choose one of two approved methodologies for calculating duties. Duties on packages shipped through the international postal system will now be assessed according to one of the following methods:

  • Specific duty method: Countries with an effective reciprocal tariff rate of less than 16 percent, which would include the EU - will encounter a flat rate duty of $80 per item.
    • Ad valorem duty method: This imposes a duty equal to the effective reciprocal tariff. This rate will depend on the country of origin of the product (15% for the EU) and will be assessed on the value of each package. 

Based on current announcements, the specific duty method appears to be a transitional method which will only be available to transportation carriers for the next six months. After this period, all transportation carriers must apply the ad valorem method.

Yes. Certain categories will remain duty-free:

  • Bona fide gifts valued at $100 or less.
  • Personal items brought back by travelers up to $200.

 

Although the newly introduced 15% tariff presents challenges for Irish exporters, the agreement also brings a measure of clarity following a period of uncertainty. We will continue to analyse the details of the agreement to understand its full impact on Enterprise Ireland clients and the sectors most affected. We encourage all clients to continue to take proactive steps to mitigate these risks. We urge clients to contact their dedicated Enterprise Ireland Client Advisor and the Trade and Tariff Response Team to discuss their circumstances and identify relevant, available supports. Please email tradetariffs@enterprise-ireland.com for more information. 

On the 21st of August, The US and the EU published a Framework on an Agreement on Reciprocal, Fair, and Balanced Trade. Under this agreement, effective the 1st of September, any additional tariffs imposed under Section 232 investigations will be capped at 15% for EU-origin goods, regardless of the rate applied to other countries. 

The Harmonised Tariff Schedule (HTS) is a system to classify categories of products imported into the US. It sets out the tariff rates and statistical categories for all products imported into the US. HTS codes are 10- digit classification numbers which determine the tariff rates and duties applied to imported products. 

The US International Trade Commission offers an interactive training module to support exporters in gaining a basic understanding of the HTS, including guidance on how to read the tariff schedule.

If a product is deemed to be "made in China" and is shipped through Ireland, it will be subject to Chinese tariffs according to US rules of origin. Understanding your HTS codes is vital, as is understanding their rules of origin. It is important to distinguish where your product was technically made (i.e. The EU, China or elsewhere). 

If more than one country is involved, the country of origin is determined by where the last ‘substantial transformation’ occurred. This refers to the creation of a ‘new article with a different name, character and use.’

The country of origin is defined by US Customs and Boarder Protection as the ‘country of manufacture, production, or growth of the article.’ If more than one country is involved, the country where the last ‘substantial transformation’ occurred. 

This refers to the creation of a ‘new article with a different name, character and use’. For textiles and apparels for example, the second country is deemed to be the country of origin.

 

Currently tariffs only apply to physical products being imported or exported. However, we encourage all clients to engage closely with US customers, partners and suppliers as we do not know how services will be affected in the future.

This a dynamic and evolving situation, and Enterprise Ireland remains committed to supporting Irish-owned exporting companies as they navigate this shift in global trade, by providing resources, guidance, and strategic support to help client companies to mitigate the impact of tariffs. 

For detailed information on supports and how we can help you, please visit our ‘Business Supports in Response to Trade Tariffs’ webpage. 

We are also encouraging all clients to contact their dedicated Enterprise Ireland Client Advisor to discuss their situation and what options may be available to them. Contact us at tradetariffs@enterprise-ireland.com

Contact us

We would encourage all clients to contact their dedicated Enterprise Ireland client advisor to discuss support options available. Contact us at tradetariffs@enterprise-ireland.com.

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