Date: 29th January 2026
Breaking into a new market is exciting—but without a clear sales process, it’s easy to lose momentum and miss opportunities. This practical one-hour webinar will show you how to build a structured, repeatable sales process that helps you win customers in unfamiliar territory.
What we cover:
- Maximise Existing Relationships: Leverage your existing network for warm introductions.
- Move to Lead Generation: Once you’ve exhausted existing connections, learn how to create a targeted lead list that opens doors in your new market.
- Influencing the Buyer: Discover proven approaches and channels—email, digital, events—to engage different buyer types effectively.
- Activity Planning: Get a clear sequence of steps to keep your sales efforts on track in your first 30 days.
- Objection Handling: Master techniques to overcome common barriers and close deals confidently.
By the end of this session, you’ll have the tools and confidence to design a sales process that accelerates growth and builds traction in your new market.
Speakers: Gary McArdle – Director, Full Circle Management Solutions
Daniel Sonneveldt – Senior Market Adviser, Enterprise Ireland