The President of Ireland Celebrates the Growing Irish Industry Presence in Germany as part of State Visit to Berlin today

3rd July 2019

President Michael D Higgins

Ireland’s trade and innovation agency announce that Irish companies are employing over 15,000 people in Germany, as the agency reports increased Irish trade to Germany due to Brexit

Irish companies Keelings Knowledge, CupPrint and CubicTelecom announce new partnerships and new innovations with German companies RI Solutions, Flyeralarm and e.GO

Enterprise Ireland announces partnership with European School of Management and Technology (ESMT) Berlin

The President of Ireland, Michael D. Higgins, commencing a State Visit to Germany today, will attend an event in Berlin to celebrate the growth of Irish industry presence in Germany. Hosted by Enterprise Ireland, Ireland’s trade and innovation agency in Germany, the event will be attended by over 30 leading Irish companies with company presences in Germany, along with their German business partners. Enterprise Ireland also announced today that Irish companies are employing more than 15,000 people in Germany, across a number of key sectors including; high tech construction, agritech, lifesciences, digital technology, print and packaging and automotive.

President Higgins has been keen to attend the event, to celebrate the growing Irish industry presence in Germany. He has often highlighted the importance of supporting Irish companies in finding new markets and of strengthening existing Irish links with all the members of the European Union. It is hoped that the State Visit by President Higgins can provide new opportunities to highlight the scope for growing business links between Ireland and Germany.

Ireland’s Response to Brexit & Growing Trade with the Eurozone

In response to Brexit, Enterprise Ireland has been focused on supporting Irish exporters to reduce its exporting dependency on the UK and increase exports by 50% to the Eurozone and other international regions by 2020. On track to achieve this, Enterprise Ireland reports that its Irish client base has increased exports to Germany by 6% in 2018 to exceed €1.1 billion exports to Germany, positioning Germany as Ireland’s most important trading partner in the Eurozone. Since Brexit was announced Enterprise Ireland supported companies’ exports to Germany have grown by over 20% (6% in 2018 and 14% in 2017). The Irish Government agency also reports that its clients' exports to the Eurozone increased by 8% in 2018 to €4.8b billion, positioning the Eurozone as Ireland’s second largest market, second only to the UK.

New Irish & German Business Partnerships

Reflective of the growing successful partnerships between Irish and German companies, the Irish print and packaging company CupPrint today announced the launch of the world’s first fully-recyclable paper cup. Now available on the German market, this innovation is being distributed through CupPrint’s German distribution partner Flyeralarm.

In addition, the Irish Enterprise Resource Planning (ERP) software provider Keelings Knowledge, part of Keelings Group in Ireland, the largest fruit provider and seller in Ireland with sales of more than €300 million a year, today announced a new partnership with the German company RI-Solution. Keelings Knowledge develops an industry specific ERP software solution, which has been implemented in companies in Ireland, China, Netherlands, UK and France. The partnership between Keelings Knowledge and the Munich based IT Services Company RI-Solution will see the roll-out of Keelings Knowledge ERP to German companies.

Cubic Telecom, the leading connectivity management supplier to the automotive and IoT industries, based in Ireland and Munich, this year announced that it has signed a contract with electric vehicle company e.GO in Germany. Cubic Telecom is also serving several other German automotive clients including Audi, Porsche and Volkswagen. With connectivity powered by Cubic Telecom’s PACE platform, its solution delivers the ultimate connected vehicle experience, powering over 2M connected cars worldwide. Drivers have access to always-on LTE connected services even as they cross into other regions. Cubic Telecom’s core network spans more than 180 countries with over 75 mobile operator partnerships.

Attending the event today, Julie Sinnamon, CEO of Enterprise Ireland said: “As we address the challenge of Brexit the importance of a growing trading relationship between Ireland and Germany is critical. As we approach the 31st October with no resolution, a no deal Brexit becomes increasingly likely. Since the UK referendum decision to leave the EU in 2016, Enterprise Ireland has been working with Irish companies to prepare for a hard Brexit, by being more competitive, innovative and market diversified. Irrespective of the final outcome of Brexit, this preparation will benefit business. In 2018 alone, we provided €74m in funding for 535 Brexit-exposed Irish companies. Irish companies are achieving international sales at record levels, driving innovation and bringing the Irish Advantage to a wide range of sectors. These record results are a testament to the resilience of Irish companies in the context of Brexit.

Speaking ahead of the event, Eddie Goodwin, Head of Enterprise Ireland Germany said: “Enterprise Ireland has had a presence in Germany since 1962, focused on growing Irish and German business collaboration for over 50 years. The event today celebrates the growth of Irish industry presence in Germany, with over 15,000 people employed by Irish companies in Germany. Germany is our number one trading partner in the Eurozone and in a post-Brexit era, this will further grow in significance as we encourage more Irish companies to establish and scale in the German market to bring more collaboration and more employment to Germany. To support this agenda, we are opening a second Enterprise Ireland office in Germany this year, which will be located in Munich to support the growth of the industrial, lifesciences and automotive industries.”

Enterprise Ireland today also announced a partnership with the ESMT Berlin for the international business school to deliver Enterprise Ireland’s ‘Enter the Eurozone’ Programme, which aims to accelerate the number of Irish companies entering new markets in the Eurozone and support Enterprise Ireland’s targets of increasing exports to the Eurozone by 50% by 2020. The initial cohort of 20 clients will be run as a pilot in 2019, with the programme designed to scale over a four-year period. The Eurozone region is a key focus of Enterprise Ireland’s diversification strategy.


About Enterprise Ireland

Enterprise Ireland is the Irish Government’s trade and innovation agency.  We invest in the most innovative Irish companies through all stages of their growth and connect them to international customers across multiple industries.  Our goal is to build successful, long-term business relationships between international companies and Irish partners.  As one of the world’s largest seed capital investors, we help develop a pipeline of cutting-edge Irish companies and we provide our international partners with a gateway to Irish innovation.   With offices worldwide, Enterprise Ireland’s teams of industry experts consult with international businesses to understand and solve their business needs.

For reference, please contact:

Marika MacCarvill

International PR

Enterprise Ireland

Marika MacCarville

+353 1 7272857

+353 86 171 2568