Irish Tech Entrepreneurs make yearly pilgrimage to South by Southwest (SXSW) 2016

9th March, 2016


Follow their path at #IrelandSXSW


DUBLIN, Ireland and AUSTIN, TX, March 9, 2016— More than 20 Irish entrepreneurs will attend the South by Southwest (SXSW) 2016 event starting this Friday, March 11 in Austin, Texas.  Described as an “incubator for cutting-edge technologies and digital creativity”, visitors to the Interactive conference and festival will get a flavour of the diversity, talent and creativity of the start-up scene in Ireland. 

Having supported Irish entrepreneurs at the event over five years, Enterprise Ireland will once again drive an innovative programme for the 2016 Irish delegation, focused around the Expo floor from March 13-16.  Several networking events will showcase Irish capabilities, including products that enable fast-growing trends like the Internet of Things, the mobile revolution and the sharing economy.

In the mix this year are wearable sensors to reduce stress, mobile marketing automation, new gaming platforms, solutions that enable developers to create social and community-based mobile apps, integrated digital marketing platforms, HR tools to accelerate employee performance and much more.

Participating companies include:  UrbanFox, Kong Digital, Intuition, Kabzy, KantanMT, Overhaul, TekTalent, OpenBack, Firstage, SynergySuite, Crowdsight, Galvanic Ltd, Bank of Ireland.  Eightytwenty, Engager, Catapult, Handy, Roads Entertainment, Drop Kitchen, Good Travel Software and Globoforce are also attending.  GlowDX are contenders for SXSW Accelerator 2016 in the category of The Health and Wearable Technologies.

The Ireland Inc. presence will be in full force for 2016 with these official SXSW events.  Music From Ireland, will support Ireland’s musicians for its twelfth year with two events - the Official Irish Showcase, Wednesday, March 16, 6 must see Irish Acts starting at 8pm in Maggie Mae's Gibson Room and A Full Irish Breakfast on Friday, March 18.  IDA Ireland will focus on creating awareness of Ireland’s talents and creativity for businesses by supporting Ireland’s Macnas parade, a pop-up street theatre spectacle, with Culture Ireland, Saturday, March 12 at 6:45 pm on 6th Street.  On Friday, March 11 at 7 pm, Dublin Commissioner For Start Ups will host Dublin Makes Me, a storytelling event with live music and drinks.

Following on from last year’s first ever head of state at SXSW Interactive conference with Ireland’s Prime Minister Enda Kenny, SXSW will host POTUS, President Barack Obama and First Lady Michelle Obama as keynote speakers for Interactive and Music. 

Simone Boswell, Enterprise Ireland’s SVP of Internet, Media and Entertainment based in Silicon Valley said: “These entrepreneurs are building cutting edge, valuable technology companies, opening offices in the US, securing significant partnerships, and closing larger-than-ever funding rounds from US investors and international syndicates. The 2016 SXSW delegation is further evidence of Ireland’s thriving and growing indigenous start-up ecosystem”.



Notes to Editor


About SXSW Interactive

SXSW Interactive is focused on emerging technology, a focus which has earned the festival a reputation as a breeding ground for new ideas and creative technologies.  The festival includes a trade show, speakers, parties, and a startup accelerator. According to a festival organizer Louis Black, SXSW Interactive "has probably been the biggest of its kind in the world" since 2007. 

South by Southwest (SXSW) is an annual set of film, interactive media, and music festivals and conferences that take place in mid-March in Austin, Texas, United States. It began in 1987, and has continued to grow in both scope and size every year.


About Enterprise Ireland

Enterprise Ireland is the Irish government organisation responsible for the development and growth of Irish enterprises in world markets. We work in partnership with Irish enterprises to help them start, grow, innovate and win export sales in global markets. In this way, we support sustainable economic growth and regional development, and help create and sustain employment in Ireland.  For more information, please visit

For more information on Enterprise Ireland Events at SXSW:



For further information, please contact:

Conor O’Donovan

Head of Communications

Enterprise Ireland

Conor O'Donovan

+353 1 7272912

Simone Boswell

SVP of Internet, Media and Entertainment

Enterprise Ireland

Simone Boswell

+1 310 883 5822