Irish Siblings to ring the Nasdaq Bell

Tuesday, March 24th 2015

Irish siblings, Catriona, Cormac and Colm Barry will ring the Nasdaq Stock Market Opening Bell in New York’s Time Square on Tuesday March 24. The trio behind the video editing platform, trakax, won this honour as part of the Start-Up Village Pitch Competition sponsored by Nasdaq and Enterprise Ireland Pitching at SXSW in Austin.

Trakax photo
© 2015, The NASDAQ OMX Group, Inc.

Like most start-ups, trakax started off in the basement of their parent’s home, and this honour is sure to propel them onto the international technology stage and award them the recognition that they deserve. Flying under the radar until now, this low-key Irish company is destined for world-wide success. When the CEO of Samsung Mobile takes an interest, this surely means there is something special with this product. trakax recently announced that Dale Sohn, former President and CEO of Samsung Telecommunications America, has joined their Executive leadership team and has been elected to the Board of the Company. Dale will provide his expertise in areas of licensing, partnership development and with marketing and sales strategies.

The company’s Android product, “trakax” and the Windows PC product “trakaxPC”, are designed to enable users with little or no video editing experience turn their captured videos into compelling, interesting and fun movies. trakax can also be used in the workplace, allowing small businesses to create interactive videos and slideshows to highlight their product offerings. These videos can then be quickly and easily uploaded to YouTube, Facebook, or the TV screen on your premises. trakax also lets businesses create Podcasts, allowing you to upload conferences, speeches and training videos and share them with colleagues and clients worldwide.

Speaking just before the ceremony, Catriona Barry, the company’s CEO, said “I am a combination of excited, terrified and delighted. We have grown trakax from the basement of my parent’s house, so to be here in New York today, ringing the Nasdaq Opening bell, is just an amazing feeling. We intend to enjoy every minute”.

Dale Sohn was president and CEO of Samsung Telecommunications America from 2006 to 2013 and during his tenure he built the Samsung Mobile smartphone brand to the number one position in the USA ahead of the Apple iPhone brand. Commenting on his appointment to the board, Dale said “I was first introduced to the trakax team in Korea some years ago and was hugely impressed with their user design creativity and with their development competence and capability in the whole field of multimedia creation software. I am very excited to be joining this innovative, creative and energetic team. I intend to contribute my very best efforts in creating a great success story”.

Congratulating trakax on their achievement Julie Sinnamon, CEO, Enterprise Ireland said: “Ringing the Nasdaq Bell is a great honour and a fantastic opportunity to promote trakax to a huge and highly relevant audience. Their success in winning the Start-Up Village Pitch competition at SXSW in Austin clearly demonstrates the calibre of their innovation, creativity, design and technology. trakax is a great example of a young Irish start-up with world-class technology. I am delighted to see them getting this recognition”.

TrakaxPC is now available to download for free from Twitter:@trakax

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