Enterprise Ireland appoints Start-up Ambassador for Australia

13th November 2013

Enterprise Ireland has today (13 November 2013) announced the appointment of Eamon Eastwood, an Australia-based entrepreneur as its Start-up Ambassador for Australia, as part of its strategy to encourage overseas entrepreneurs to locate their start-up businesses in Ireland.

Mr Eastwood is the founder and CEO of Taste Ireland, importing and distributing Ireland’s leading food brands across Australia and New Zealand. Taste Ireland have sizable supply contracts (700 stores) with both Retail Giants Woolworths and Coles who between them own 70% of the Australian retail market.He is closely involved in the Diaspora community and is a member of the Global Irish Network. He has close links to other aspects of the startup ecosystem in Australia and is a Director with the Club Kidpreneur Foundation, a not for profit social enterprise committed to assisting young people start and grow their own micro-enterprises in order that one day they may choose entrepreneurship as a career.He will now bring this vast experience to working closely with Enterprise-Ireland to highlight Ireland and what it has to offer for international start-ups.

Eamon Eastwood joins other start-up ambassadors appointed by Enterprise Ireland including Dylan Collins for the UK market, Paul Kenny for the Middle East, Liam Casey for the Greater China Region, and Dr Art Rosenthal as Life Sciences Start-up Ambassador for the US.

A key priority for Enterprise Ireland and for the start-up ambassadors is to spread the word in these international communities about what Ireland has to offer as a very attractive and competitive location for starting innovative, scalable businesses in sectors such as IT and lifesciences.It is a great place for business, for living and for targeting Europe and the Eastern US and is ranked by World Bank and Forbes as one of the best countries in the world for both starting a business and doing business. Ireland welcomes and supports incoming entrepreneurs with a world-class start-up support system including highly-regarded mentoring and development programmes for start-ups across all stages of growth, and the largest amount of early-stage funding per capita in Europe available, including direct investment from Enterprise Ireland.

Enterprise Ireland also offers hand holding and introductions for suitable incoming projects who can, if needed, also avail of entrepreneur friendly visas.

Lorcan O’Sullivan, Manager of Enterprise Ireland’s Overseas Entrepreneurship Department, said: ‘For mobileAustralian start-ups looking to start a business in the Northern hemisphere, I believe it would be a win-win for us and them if they looked at Ireland as a possible location. We are delighted to have Eamon supporting our work in this area. His contacts with the Irish Diaspora and his knowledge of the start-up support ecosystem in Australia will help us identify such companies while also facilitating a sharing of knowledge about the start-up supports in each country’.

Eamon Eastwood added: ‘For those Australian start-ups who are planning to move to the Northern Hemisphere, I believe Ireland should be top of their list of possible locations. It is centrally located to service the world’s two largest markets namely the EU and North America. It is highly pro-business with great start up supports, a vibrant tech and lifesciences ecosystem and has become even more cost competitive in recent years’.

To find out more about the International Start-Up Fund and Ireland as a location for your business visit: www.startinireland.com


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