Enterprise Ireland eBusiness Unit Podcast: Business Blogging
Welcome to the latest podcast from Enterprise Ireland's eBusiness Unit. In this podcast we talked to two exponents about business blogging: why do a blog, what value can it provide my business and what's needed to get started? Our guests were Damien Mulley, blogger, copywriter and trainer, and Roseanne Smith, the Membership, Marketing and Communications Manager for the Irish Internet Association.
"People are blogging about your business whether you like it or not. The worst thing you can do is not be part of the conversation." Roseanne Smith, IIA
Damien Mulley owns Cork based Mulley Communications and teaches organisations and enterprises how to communicate amongst themselves and with the greater world. He is also the organiser of the Irish Blog Awards and Irish Web Awards, wrote a regular technology column for the Sunday Tribune and is the former chairman of broadband lobby group IrelandOffline. Damien regularly trains people and organisations in PR, media training, Blog Training, Internet Marketing and presentation skills.
Roseanne Smith has an M.Sc. in Multimedia Systems from Trinity College Dublin. She joined the IIA in April 2008. Prior to the IIA she worked in localisation, television and radio production and most recently in the Community and Voluntary sector managing Information and Communications projects. Roseanne, a blogger since 2003, is an active participant in the IIA’s Social Media Working Group and is an avid blogger and microblogger in both business and personal capacities.
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