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Image Development Ltd

6.3. Outcome


To date IDL have secured an impressive list of 25 clients in Ireland, including, Superquinn, Centra, Spar, Esso, Statoil, Easons and Londis. This ongoing growth would have only been possible with the investment made in people and e-business systems to support the increasing production capacity. Managing multiple contracts, with production on several continents is now possible. Finely tuned specifications are delivered electronically to all manufacturers with clear instructions – the scope for error has been made negligible. All production procedures are clear and precise and any discrepancies can be quickly monitored and dealt with.

6.3.1. Benefits

The project has allowed the company to climb to the next level of business – the whole company has moved up a gear. It is now in a position to fight for more contracts in the market place. It has secured an ability to compete with those UK manufacturers looking to move into the Irish market. With the systems in place, the company has the ability to control complex volume production for several clients at one time and bolt on more manufacturing capacity as needs require.

6.4. Lessons learnt and advice for other companies

The IT Manager managed this whole project from conception to rollout. His advice to anyone embarking on a similar journey is:
  • “Do your homework. Without the web manager course offered by Enterprise Ireland, I would have ended up paying out far more than necessary to build these systems”;
  • “Draw up a detailed project plan, looking at all you are trying to achieve and the specifics of how you are going to get there. It might be laborious and painful, but the process will save you time and money in the long run”;
  • “Plan for reasonable timescales. Plan in time for unexpected delays and remember you need to allocate time to run such a project in addition to your normal business operations.”
6.5. Future Plans

IDL will be considering upgrading their internal networks and improving external hook ups with their hosted web service. They are awaiting the rollout of Ireland’s ADSL broadband service by Eircom in the immediate future.

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National Development Plan The Programmes of Enterprise Ireland are co-funded by EU Structural Funds