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John Hinde Group

Website
http://www.postcardxpress.com/

Although traditionally known for producing high quality postcards worldwide, the John Hinde Group (www.johnhinde.com) is a leading international distributor of gift and tourist souvenirs throughout the world having successfully diversified via acquisition to build a more balanced portfolio of businesses and markets. In 2000 John Hinde identified an attractive niche in providing small and medium-sized businesses with a service to mailshot Advertising and Promotional postcards to their customers. The management team saw e-commerce as a way of getting into this business. Additionally, it was felt that there was additional benefit to be had from building the skills to dovetail eBusiness wider and deeper into the John Hinde Group.

1 . Overview

2 . Background

3 . Postcard Xpress Background & Objectives

4 . Process for determining requirements

5 . The Project

6 . eBusiness Project Benefits

7 . Lessons learnt
8 . Future Plans

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