About the Mission

Ms. Mary Coughlan, T.D., Tánaiste and Minister for Enterprise, Trade and Employment will lead an Enterprise Ireland Trade & Investment Mission to Australia during the week of 3-7 May 2010.  The week long mission will include the key commercial and governmental regions of Melbourne, Sydney & Canberra.

In recent years, Australia has proven a highly receptive market for Irish commercial interests.  The strong historical ties between the two countries, reinforced by the fact that more than 30% of the Australian population can trace their heritage back to Ireland, has resulted in significant synergy between Australia & Ireland.

The aim of the Trade Mission will be to raise the profile of client participants across the Australian region and to celebrate the strong business links between the two nations.  In addition, the core objectives of the trade & investment mission are two fold:

• To embed and expand on Ireland's trading relationship with Australia through the increased number of Irish companies that operate across the region.  Particular emphasis is being placed on those clients who have the capability to use Australia as a location from which to invest and expand into Asia.
• To highlight the attractiveness of Ireland as an investment location for Australian companies expanding across Europe. Included in this will be the benefits of partnering in technology transfer between the two countries.

Enterprise Ireland will look to assist companies to develop long-lasting business relationships and market contacts through high level introductions and several trade and networking receptions.